| Monday, February 25 |
| 9:30 am - 11:00 am | |
| |
OGF Marketing Workshop
(90 mins)
Walter Stewart
View Participants
Effective marketing of OGF as an organization, the standards it develops, and the work of its research, community, and working groups is an on-going challenge. Those of us involved in OGF are fully confident of the value created within the organization. Few of us are fully confident that we are successful in getting the message out about our valuable work.
The OGF marketing function is responsible for communicating the value of our work and for promoting the adoption of our standards. The marketing function also maintains the OGF website, publishes the OGF community newsletter, recruits new members, and markets OGF events. Senior officials of OGF will gather with volunteer technical and marketing experts from the ranks of our membership to workshop a marketing strategy for OGF. You should join us for this workshop if:
• You care about Open Grid Forum and its mission,
• You have specific needs for marketing services to support your technical or community development mission,
• You have marketing expertise , or
• You want to ensure maximum value is realized by OGF from your effort and sponsorship dollars.
Please join us in this workshop about a subject critical to the on-going health of OGF.
Location: Cambridge
|
| |
| |
|
| |
| | Slides: Marketing Workshop |
| | Document (Word): Session Report Out |